Offer, Pack and Pricing Intelligence
A governed commercial catalogue and intelligence layer unifying approved price, allowance, validity, renewal, eligibility and terms, so an offer decision is made against one authoritative record.
Runnable demonstrationintegrated workflow — The stages are joined by persistence, identity and authorisation inside the platform. This does not mean integrated with an operator system.
A journey you can run end to end on a synthetic dataset for your market, today.
No catalogue integration exists. No price has been published or charged.
Two offers run end to end on their own workbenches — Consumer AI Packs (eligibility and economics) and OTT, Content, Sports and Gaming Bundles (the entitlement lifecycle) — on a sample for the organisation's market or on a workbook the operator returns. The offers workspace is a sample, and offer records also reach the Customer Intelligence decision as part of its dataset.
Buyer and operator
- Buyer
- Commercial Director
- Operated by
- Pricing, packaging and commercial owners
The result this product produces
- Eligible, affordable, margin-aware offer decisions
- One authoritative commercial record per offer
Built today
- An offers workspace renders from approved sample data.
app/_components/operator/growth-screens.tsx - Offer records are a validated input to the Customer Intelligence decision.
app/_lib/contracts/customer-intelligence-runtime.ts - The Operator-branded Consumer AI Packs offer runs end to end on /operator/workbench/consumer-ai-packs: its workbook is registered with schema heuritel.ai-pack-economics v1 and engine v1.
app/_lib/offers/engines/consumer-ai-packs.ts - The OTT, Content, Sports and Gaming Bundles offer runs end to end on /operator/workbench/ott-bundles: its workbook is registered with schema heuritel.bundle-settlement v1 and engine v1.
app/_lib/offers/engines/ott-bundles.ts
Still to build
- A catalogue of its own: each offer's records live in its workbook, and no operator product catalogue is read
- Pricing intelligence — elasticity, margin modelling, renewal behaviour
- Integration with an operator product catalogue, charging or billing: no price has been published or charged
Propositions that include this product
- Operator-branded Consumer AI PacksSell subscribers an AI allowance the way you sell a data bundle — your brand, your currency, your payment methods, your safety policy.
- OTT, Content, Sports and Gaming BundlesSell partner content as operator bundles, with rights, entitlement, cancellation and partner margin handled.
- Next-best-action and Retention DecisioningOne ranked, permitted action per customer moment — including no action — with the reason recorded.
Streams beneath this product
The workspace for this product
3 workspace screens belong to this product. They open for a member of an organisation whose subscription includes it.
Sources of this description
PRODUCT_05_OFFER_PACK_PRICING_INTELLIGENCE.md§1 Paid product proposition